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Meet David Lawrence

COW Leaders : David Lawrence
Creative COW Magazine Writer, Web Writer, Contributing Editor


David Lawrence
David Lawrence
www.propaganda.com
San Francisco, Califorina USA
San Francisco, Califorina USA

David Lawrence is a designer, producer, researcher, and media artist with over 25 years of expertise in all aspects of digital and interactive media. His early work in the 1980s at Lucasfilm Ltd. includes groundbreaking research, design and production on innovative projects that bootstrapped the interactive multimedia industry and led to the creation of breakthrough tools such as non-linear digital video editing. Partners included the National Geographic Society, the National Audubon Society, and Apple. Later projects include award-winning radio documentary, laserdiscs, CD-ROMs, DVDs, and a nationally acclaimed, transmedia publishing venture. He is a founding member of Stretcher, a collective of San Francisco Bay Area artists and art critics who have published the online art magazine Stretcher since 2001. He currently works as a producer, media consultant and videographer and is an associate and co-founder of Public Matters, a multidisciplinary project team with expertise in public art, education, new media, community building, capacity building, and leadership development.
You can find David Lawrence hosting in Creative COW's and VR (Virtual Reality)/360º Video Forum.

David Lawrence Profile

Articles by David Lawrence

Apple Final Cut Pro X Debates & Beyond
FCPX Magnetic Timeline: Apple's New Paradigm REVISITED

FCPX Magnetic Timeline: Apple's New Paradigm REVISITED

NLE interface design pioneer and longtime editor David Lawrence first wrote about the editing approach of FCPX, including its highly controversial Magnetic Timeline, soon after FCPX's release in the spring of 2011. Time has passed, the editing landscape has changed, and 4 years later, David takes another well-reasoned, hype-free look at the heart of Apple's new paradigm.

Editorial, Feature
David Lawrence
Adobe Premiere Pro
Premiere Pro CS 6.0: First Impressions

Premiere Pro CS 6.0: First Impressions

As a long-time Final Cut Pro user, David Lawrence has been looking for a new NLE, since FCPX isn't an option for his editing style and needs. When word leaked out of a CS6 trial release, David took Premiere Pro 6 for a spin. And WOW! is what his impressions were. Read on for more details.

Editorial
David Lawrence
Apple FCPX Techniques
Raising The Bar On Non-Broadcast Output: Mastering and Encoding with Video Purifier and x264

Raising The Bar On Non-Broadcast Output: Mastering and Encoding with Video Purifier and x264

Consider this: you’re taking your pristine, carefully crafted video file--the product of countless hours of work--and running it through a process that will literally throw away up to 90% of the information! In this tutorial, David shares a simple workflow he uses to prepare finished video files for non-broadcast delivery. Using these tools and settings, he's able to create master files that look better than their edited source, and encoded files that are virtually indistinguishable from their masters.

Tutorial
David Lawrence
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