We decided on the Sony F-900, Canon ENG 11x4.7 lens, and Evertz downconvertors. This gave us the opportunity to produce some local and national spots that would have normally gone to 35mm film. In 2005, we shot two HD features, one titled "The Hoax" and the second "The Controller". The Hoax is available on NetFlix and The Controller is scheduled to be picked up in mid 2008.
Because we needed a new nle, we looked at all the options, Avid, Premier Pro and Final Cut, among others. Because Apple offered the only complete solution and the fact that it was quickly becoming an accepted industry standard, we decided on Final Cut. We now have 5 seats of FCP but the two Discreet Edit systems are still alive and well.
I started following the COW for information on Discreet Edit and made some great friends. I was excited to see the forum on HD and was quite enthusiastic to become part of the CineAlta forum when asked by Ron and Kathlyn. When switching to FCP, having the COW FCP forum was a lifesaver.
Our present camera inventory includes 2 Sony EX-1 XDCAM cameras, 2 DSR-300s, THE DSR-500, THREE DVX100s and.of, course, the ultra dependable Sony F-900. We have been thrilled with the images from the EX-1 and the ease of using the footage. We can shoot a job and the footage is ready for edit within minutes. The results we've had so far have been very surprising.
With all of the fury over the RED, we've looked at it but have decided to wait until it's completely functional before considering it for purchase. It seems to be very popular but we're still hearing way too much negative press.
To wrap up, we shoot and edit in HDCAM, XDCAM and DVCAM, edit mostly on FCP, produce infomercials, shoot multi-day live seminars, create custom DVDs, and produce product for the web. At this time, we are negotiating two feature films and a huge promotional program for a national non-profit.
We are available on the web at www.sntvideo.com & www.az24P.com